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our philosophy

what inspires us

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Jeans just might be the hardest item of clothing to buy. Still, we love them! They’re timeless, versatile, and – when selected carefully – undeniably comfortable. Whether you’re sticking to the beloved casual combo of jeans and a t-shirt or you’re dressing them up with a nice blouse and heels, jeans are a wardrobe staple […]

Find Your Perfect Jean Fit: 5 Mistakes To Avoid When Buying & Caring For Denim

Your Life in Pink

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Are you dreading a certain holiday that’s coming up? Valentine’s Day can be tough for those of us who aren’t coupled up. It’s always been considered a celebration of romantic love with its saccharine sweets, heart-shaped everything, and Cupid emblems … but in our modern era, it doesn’t have to be limited to just that. […]

How To Celebrate Valentine’s Day Sans SO

Your Life in Pink

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Fall is the ultimate season of coziness, is it not? The cooler temperatures call for sweaters and blankets that feel like a hug, comforting warm beverages, hearty meals, and feel-good movies and TV shows that give you all the warm, fuzzy feelings — we’re looking at you, Gilmore Girls! But in between the coziness, it’s […]

Fall Self-Care Routines: Top Tips To Nourish Your Mind & Body

Your Life in Pink

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Oh spring, how we love you! The season of renewal and rebirth always makes us feel so happy and optimistic after a long winter. It encourages us to tackle new projects, from boutique-related endeavors to good old spring cleaning. Spring is nature’s way of saying ‘out with the old, in with the new’ – it’s […]

Clean Sweep: Tips & Tricks for a Fresh Home This Spring

Your Life in Pink

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Remember the days when our denim wardrobes consisted solely of skinny jeans? That may seem like a lifetime ago now that there are so many different styles on the market. From flares and wide legs to straights and boyfriend jeans, the denim world has never been so diverse. But as much as we’re loving all […]

Build Your Dream Denim Wardrobe: Finding The Styles That Work For Your Body

Your Life in Pink